As we can see, the argument by Pos (M) BHD on its Pos Ekspress service saying that "Dijamin Sampai Esok" which means the delivery will take only 1(ONE) day. Somehow, take a look at the 2nd picture:
BUT.... "ke destinasi terpilih sahaja".... that means only selected places will have that privilege. Well.... it is a Content Fallacy to me. The argument :"Dijamin Sampai Esok" was so eye catching but somehow, the main point: "ke destinasi terpilih sahaja" was so tiny. Spending some times analyzing the argument, you will find dubious premise.
This is what actually happened to me recently. A person posted out the item using Pos Ekspress, but somehow it took 4 days to reach me. Kuala Terengganu - not "destinasi terpilih"?
It was a very creative commercial as I can say. Good job Swatch! But, I don't really see what was the advertiser trying to convey. A Swatch watch in skin color? Or that's the new watch from Swatch which is just the time showing parts that is wearable onto the wrist. It will be a bad arguments to me, which i consider it as a Content Fallacy. Different people will have different perception when they look at this commercial.
I was wondering what is this commercial all about until the end..... "Get free coffee for the rest of the year". Alright it is a claim on getting free coffee. But what caught my attention is the company under the right corner, Statoil which is an oil and gas company. I would say it is a violating of principle of rational discussion under Relevance because I can't relate the coffee with an oil & gas company. I am still wondering what is this commercial all about besides feeling pity for that man.
:p It was a good commercial for someone who had a bad morning, i guess.